LinkedIn about section examples that work usually share three elements: a strong opening, credible proof such as results or projects, and a clear reason to connect. This guide gives you 10 role-specific examples, a simple writing process, and practical tips to create an About section that sounds natural instead of generic.
Many LinkedIn summaries fail because they rely on vague phrases like “results-driven professional” or “passionate team player.” A better approach is to combine personality, relevant keywords, and specific evidence so recruiters, clients, or collaborators can quickly understand what you do and why it matters.
👉 You will also learn where the about section appears, what to include, how to structure it, and which mistakes to avoid. Use the examples as inspiration, not copy-and-paste templates.
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Where Is the LinkedIn About Section Located?
The About section sits directly below your name, headline, and cover banner, right above your Experience section. Older users still call it the “Summary,” a holdover from before LinkedIn’s 2017 redesign, but it’s the same box.
To find it on your own profile, scroll down from the top card. You’ll see a pencil icon in the corner once you hover over the section, that’s your edit button. If it’s not there yet (some brand new profiles skip it), click Add profile section > About from your profile page and LinkedIn will drop the box in for you. You get 2,600 characters to work with, though frankly, the strongest examples we’ve seen rarely use more than half of that.
One more thing worth knowing: only the first two or three lines show up before someone has to click “see more.” That means whatever you write first is doing almost all of the work. Waste it on a generic opener and most readers never make it past line one.
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Top 10 LinkedIn About Section Examples by Role
Here’s where it gets useful. Below are ten linkedin summary examples built around different careers, so pick the one closest to your situation and borrow the structure, not necessarily the exact words.
1. Software Engineer
“I build backend systems that don’t fall over at 3am. Five years shipping payment infrastructure for companies processing millions of transactions a day, most recently cutting checkout latency by 40% at [Company]. I care a lot about clean code, mentoring junior devs, and coffee that isn’t terrible. Open to conversations about distributed systems, fintech, or your weirdest production incident.”
2. Marketing Manager
“Turned a $50k quarterly ad budget into $1.2M in attributed pipeline last year. That’s the short version. The longer version involves a lot of A/B tests that failed before the ones that worked, and a genuine belief that good marketing respects the reader’s time. I lead a team of six across paid, content, and lifecycle at [Company]. Always happy to swap notes with other marketers navigating shrinking attention spans.”
3. Sales Representative
“Quota isn’t a scary word to me, it’s just Tuesday. Over four years in SaaS sales I’ve closed north of $8M in new business, and I’ve done it without the pushy tactics you’d expect from a stereotypical salesperson. My approach: ask better questions than the next rep, and actually listen to the answers. Currently helping mid-market companies streamline their ops stack at [Company].”
4. Recruiter or HR Professional
“I’ve placed over 300 candidates in the last six years, and honestly, the ones that stuck were never the ones who just matched keywords on a resume. Culture fit matters more than people admit. I specialize in tech hiring for early stage startups, moving fast without cutting corners on candidate experience. If you’re hiring or job hunting in this space, let’s talk.”
5. Recent Graduate
“Still early in my career, and I’m okay saying that out loud. What I bring: a computer science degree, three internships (two at startups, one at a Fortune 500), and a habit of finishing what I start. Built and shipped a class scheduling app used by 2,000 students at my university, which taught me more about real world constraints than any lecture did. Looking for my first full time role in software or product.”
6. Freelancer or Consultant
“Independent for three years now, working with small businesses that need marketing help but can’t justify a full time hire yet. I’ve written email sequences, built out entire content calendars, and occasionally talked clients out of ideas that would have wasted their budget (that’s part of the job too). If your business needs someone who treats your money like it’s their own, that’s me.”
7. Executive or C-Level
“Fifteen years leading operations teams through growth stages most companies never reach. Most recently, I scaled a 40 person team to 400 while keeping voluntary turnover under 8%, which industry benchmarks say shouldn’t be possible. I believe operational excellence is a leadership discipline, not a department. Currently COO at [Company], previously held similar roles at two companies that were acquired.”
8. Career Changer
“Ten years as a high school teacher taught me more about project management, stakeholder communication, and working under pressure than most corporate roles ever will. I’m now transitioning into UX design, and yes, I know that’s a jump. I’ve completed a full bootcamp, built four case studies, and I’m not asking anyone to take a chance on me blind. Portfolio link below.”
9. Entrepreneur or Founder
“Started [Company] in my apartment with $4,000 and a lot of stubbornness. Three years later we’re at $2M ARR with a team of twelve, serving small retailers who got left behind by enterprise software. I write occasionally about the unglamorous parts of building a company, the stuff nobody puts in the pitch deck. Always up for talking to other founders in the early, messy stages.”
10. Customer Success or Support
“I’ve kept churn under 5% for three straight years managing a book of 80 enterprise accounts, mostly by picking up the phone before customers have to. Customer success isn’t a support function to me, it’s the thing that actually determines whether a company grows or stalls. Currently at [Company], previously built the CS playbook from scratch at a Series B startup.”
👉 Notice the pattern across every single one of these? A specific number in the first two lines, a plain English explanation of what the person actually does, and a small human detail that makes them memorable.
👉 Want to make your About section more compelling? Check out 10 LinkedIn About section examples and tips for writing a great summary.
How to Write LinkedIn About Section: Step by Step
Right, so you’ve seen the examples. Now here’s how to write linkedin about section content of your own without staring at a blank box for twenty minutes.
Step 1: Write the hook first, and only the hook. Don’t try to write the whole thing top to bottom. Nail the opening line first, since that’s the only part guaranteed to be seen before someone clicks “see more.” Lead with a result, a number, or a genuinely surprising fact about your work.
Step 2: Write like you talk, not like your resume. Drop the “results-oriented” and “synergistic” language entirely. If you wouldn’t say it out loud to a colleague, don’t put it in your About section.
Step 3: Add proof, not adjectives. “Hardworking” means nothing. “Grew the team from 5 to 30 in eighteen months” means everything. Wherever you’re tempted to use an adjective describing yourself, swap it for a fact instead.
Step 4: Break it into short paragraphs. Nobody wants to read a wall of text, on LinkedIn or anywhere else. Two to three sentences per paragraph, with a blank line between them, keeps things scannable.
Step 5: End with something for the reader to do. Invite a conversation. Mention what kind of opportunities or conversations you’re open to. A summary with no call to action is just a bio, and bios don’t get replies.
Step 6: Keep your privacy in mind. It’s easy to overshare on a professional platform, especially when you’re trying to sound impressive. Skip the personal phone number, home city details beyond your general region, or anything that could be used to piece together more about you than you’d want strangers to know.
Step 7: Revisit it every few months. Your About section should grow with your career, not sit frozen from the day you made your account.
👉 Pro tip: read your finished draft out loud. If it sounds stiff when spoken, it’ll read as stiff too. LinkedIn’s algorithm doesn’t reward corporate jargon, and neither do the humans actually reading your profile.
Common Mistakes That Weaken a LinkedIn About Section
| Mistake | Why It Hurts | Quick Fix |
|---|---|---|
| Starting with “I am a…” | Wastes the only visible line | Lead with a result or claim instead |
| Listing job titles only | Reads like a resume, no personality | Add one specific project or number |
| No line breaks | Looks intimidating, gets skipped | Split into short paragraphs |
| Zero call to action | Reader has nothing to do next | End with an invite to connect or message |
| Overly formal tone throughout | Feels distant, forgettable | Write like you’re explaining your job to a friend |
Should You Write It in First Person or Third Person?
First person, almost always. Third person (“Jane is a marketing leader with…”) tends to read as stiff and, oddly, a little insincere, since everyone knows you wrote it yourself. First person lets your actual voice come through, which is the whole point of the About section existing separately from your resume.
There are rare exceptions. Some executives and public figures use third person deliberately because their profile functions more like a brand page than a personal one. Unless that’s genuinely your situation, stick with “I.”
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Why LinkedIn Summary Examples Matter
Good linkedin summary examples matter because recruiters and hiring managers skim, they don’t read. Studies on recruiter behavior keep landing on the same number: a hiring manager spends somewhere around six to eight seconds on a profile before deciding whether to keep scrolling or click away entirely. Your About section, or “summary” as plenty of longtime users still call it, is one of the only spots on the whole page where you control the narrative instead of just listing job titles and dates.
Here’s the thing people miss. A resume gets tailored for one job at a time, but your LinkedIn summary is working around the clock, showing up in searches, sitting there when a recruiter clicks through from a comment you left, doing double duty even when you’re not actively job hunting. That’s exactly why studying real linkedin summary examples before writing your own is worth the twenty minutes it takes. You start to notice what separates a summary that gets a reply from one that gets scrolled past without a second thought.
There’s a business case here too, not just a “look good online” one. Profiles with a complete, well written summary get significantly more profile views and connection requests than ones that leave the section blank or half finished. LinkedIn’s own guidance has said as much for years: complete profiles simply perform better across search, recommendations, and recruiter tools. Skip the section, or fill it with three vague sentences, and you’re quietly opting out of a big chunk of the platform’s value.
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Final Thoughts: What are good LinkedIn About section examples?
Writing a LinkedIn About section that doesn’t sound like everyone else’s isn’t complicated, it just takes a bit more honesty than most people are used to putting on a professional platform. Pick the example closest to your role, borrow the structure, swap in your own numbers and voice, and you’ll already be ahead of the generic “passionate professional” crowd cluttering everyone’s feed.
Frequently Asked Questions
Can I use bullet points in the About section?
Yes, and for some roles (especially technical ones) a short bulleted list of skills or tools near the end can actually help scannability. Just don’t open with bullets, since the narrative hook needs to come first.
What should I include in my LinkedIn About section?
How long should a LinkedIn About section be?
There’s no single perfect length, but most strong examples land between 150 and 300 words. LinkedIn allows up to 2,600 characters, though very few people need that much space to make their point.
What are good LinkedIn About section examples?
There’s no single perfect length, but most strong examples land between 150 and 300 words. LinkedIn allows up to 2,600 characters, though very few people need that much space to make their point.
What should I write if I don't have much experience yet?
Lean on internships, coursework projects, volunteer work, or anything that shows initiative. Recruiters reading a recent graduate’s profile aren’t expecting a decade of achievements, they’re looking for signs of curiosity and follow through.
How do I use LinkedIn About section examples without copying them?
Should I mention I'm open to work directly in the About section?
It’s fine to mention it briefly near the end, alongside the LinkedIn “Open to Work” banner feature, but don’t let it dominate the whole section. The About section should sell your value first.
How often should I update my LinkedIn About section?
Every time you hit a meaningful milestone, change roles, or shift focus areas, really. A stale About section that still describes a job you left two years ago sends the wrong signal to anyone checking your profile before a call.
Are linkedin summary examples for executives different from ones for entry level roles?
Yes, mostly in tone and proof. Executive linkedin summary examples tend to lead with scale (team size, revenue, years of impact), while entry level ones lean on specific projects and a clear sense of direction, since there’s less career history to draw on yet.
Where can I find good linkedin summary examples to model mine after?
Beyond the ten role based linkedin summary examples above, it helps to look at profiles of people two or three steps ahead of you in a similar role. Notice their opening line and how much they lead with numbers versus personality.
Do linkedin summary examples need to be rewritten for different industries?
Somewhat. The structure (hook, proof, human detail, call to action) stays the same across industries, but the tone shifts. Creative fields can get away with more personality up front, while finance or legal roles usually lean a bit more measured, even in a first person summary.