TikTok Shop fees for sellers in the US start with a referral fee of 6% on most categories, and 5% on select jewelry and pre-owned items. There is no listing fee and no monthly subscription. Outside the US, the main rate is 9% in the UK and the EU, while Brazil and Malaysia combine a percentage with a fixed fee per item or order.
The headline rate is rarely the whole bill, though. Refunds, withdrawals, creator commissions and fulfillment all add their own lines, and the rate itself changed several times in 2026. This guide lists every TikTok Shop seller fee by market, shows the maths on real order values and explains how to confirm what TikTok charges your own shop.
Fees checked against TikTok Shop Seller University and Seller Center pages on November, 2026. TikTok can change rates with notice, so confirm the figure in your Seller Center before you set prices.
TL;DR
- US: 6% referral fee on most categories, 5% on select jewelry and pre-owned. Payment processing is included. Several seller resources report a move to 8% for most non-food categories from August 4, 2026, but TikTok’s public table still shows 6%.
- New US sellers: 3% for 30 days if the first sale happens within 60 days of onboarding.
- Refunds: TikTok returns the referral fee but keeps 20% of it, capped at $5 per SKU.
- UK and EU: 9% commission. The UK moved from 5% in September 2024, and Germany, France, Italy, Spain and Ireland followed on January 8, 2026.
- Brazil: since July 15, 2026, items under R$50 pay 10% plus R$4, and items from R$50 pay 6% plus R$6.
- Malaysia: category commission plus a 3.78% transaction fee and a RM0.50 platform support fee per order. Most category rates rose on October 31, 2026.
- What you control: creator commission, ads and fulfillment choices usually cost more than the referral fee itself.
How TikTok Shop fees work
TikTok Shop makes its money the way most marketplaces do: it keeps a share of every completed order. There is no fee to open a shop or list a product, so a seller with no sales pays nothing. Costs only start when an order is paid and delivered.
What makes TikTok Shop fees confusing is that they come from two very different places. Some are set by TikTok and apply to everyone in your market. Others are choices you make about how you sell, and in practice they are usually the bigger part of the bill.
Fees TikTok sets
The main one is the referral fee, which TikTok also calls the commission fee in some markets. It is a percentage of each order, and in some countries it comes with a fixed amount per item or per order. TikTok deducts it automatically before the money reaches your balance, so you see it on your settlement statement rather than as a separate invoice.
Around it sit a few situational charges. A refund administration fee applies when an order is refunded, withdrawal fees apply when you move money out, and some markets add a transaction fee or a platform support fee on every order. Shops enrolled in a shipping program can also pay a service fee in exchange for subsidized delivery.
Costs you set
The rest depends on how you run the shop. Creator commission is the percentage you offer affiliates who promote your products, and it only applies to orders they drive. Fulfillment depends on whether you ship yourself or use Fulfilled by TikTok. Ads are optional, though many shops rely on them once launch traffic fades. None of these appear in TikTok’s fee table, yet together they often cost several times more than the referral fee.
Why the numbers keep changing
TikTok Shop has followed the same pattern in most markets: launch with low or zero fees to attract sellers, then raise them as the market matures. In the US, the referral fee rose to 6% on April 1, 2024, after an earlier promotional period. The UK went from 0% to 5% to 9% in about three years, and the EU5 markets jumped from 5% to 9% in January 2026.
That history is why any TikTok Shop fee guide, including this one, carries a check date. The figures below were correct on that date. Your Seller Center shows what applies to your shop today.
TikTok Shop seller fees at a glance
With that in mind, here is how the TikTok-set fees compare across the four markets covered in this guide. Percentages are calculated on the item or order value, and fixed fees apply to every completed item or order. Creator commission, fulfillment and ads come on top in every market.
| Market | Main fee | Fixed fee | New seller offer | Last change |
| United States | 6% referral (5% select jewelry and pre-owned); 8% reported for most non-food categories | None | 3% for 30 days | Reported increase August 4, 2026 |
| United Kingdom | 9% commission | None | Check Seller Center | Raised from 5% on September 2, 2024 |
| EU5 (DE, FR, IT, ES, IE) | 9% commission | None | Temporary reduced rate for new sellers | Raised from 5% on January 8, 2026 |
| Brazil | 10% under R50;6%fromR50 | R4underR50; R6fromR50 | 60-day commission exemption, up to R$17,000 | July 15, 2026 |
| Malaysia | Category commission + 3.78% transaction fee | RM0.50 platform support fee (RM0.54 with SST) | Partial reductions for new marketplace sellers | October 31, 2026 |
Sources: TikTok Shop Seller University (US, MY), TikTok Shop Seller Center (BR), TikTok Shop Academy Brazil, TikTok Shop announcements as reported by trade press. Checked November 11, 2026.
TikTok Shop fees in the US, line by line
US sellers pay one mandatory platform fee, the referral fee, and a few smaller charges that only apply in specific situations. Everything else is a cost you choose.
| Fee | Rate | When it applies |
| Referral fee | 6% most categories; 5% select jewelry and pre-owned | Every completed order |
| New seller referral fee | 3% for 30 days | First sale within 60 days of onboarding |
| Refund administration fee | 20% of the referral fee, max $5 per SKU | Refunded or returned orders; not on orders cancelled before shipping |
| Bank withdrawal | $0.05 per withdrawal | Each payout to a bank account |
| PayPal withdrawal | 0.9% of the amount | Each payout to PayPal |
| Listing or subscription | None | Never |
| Creator (affiliate) commission | You set it, often 10% to 20% | Affiliate-driven orders only |
| Fulfilled by TikTok (FBT) | Per-unit fee by weight; 60 days of free storage | Only if you use FBT |
How the referral fee is calculated
TikTok calculates the US referral fee as the rate multiplied by the customer payment, plus any platform-funded discount, minus tax. The US referral fee article in Seller University sets out the formula and the category table. Because a platform discount is added back, a coupon that TikTok pays for doesn’t lower your fee. A discount you fund yourself does, since it reduces what the customer pays.
Payment processing is part of the referral fee in the US, so there is no separate transaction charge on top. That is one of the bigger differences from Malaysia, where the transaction fee is its own line.
6% or 8%?
Since August 2026, several seller resources have reported that TikTok raised the standard US referral fee from 6% to 8% for most non-food categories, effective August 4. TikTok’s public category table still shows 6%, and there has been no public announcement confirming the change.
The practical answer is to stop relying on any article for this number, including this one. Open Seller Center, go to Finance and then Statements, and check the referral fee applied to a recent order. If it works out at 8% of the fee base, price on 8%. On a $25 item, the difference is $1.50 against $2.00 per order, which adds up to about $1,000 for every $50,000 in eligible sales.
The new seller rate on TikTok Shop
New US sellers who finish onboarding and make a first sale within 60 days get a 3% referral fee for the next 30 days. The reduced rate starts within 48 hours of that first order. After 30 days, the shop moves to its category rate.
Refunds and withdrawals
When an order is refunded, TikTok gives back the referral fee but keeps a refund administration fee of 20% of it, capped at $5 per SKU since May 15, 2025. On a $30 order at 6%, that is $0.36 lost per refund. Orders cancelled before shipping carry no fee.
Payouts have their own small charges. A bank withdrawal costs $0.05, a PayPal withdrawal costs 0.9% of the amount, and the minimum payout is $2, according to Printify’s breakdown of TikTok Seller University policies.
Costs you control
Creator commission is the line that moves margins the most. You set it per product, it sits on top of the referral fee, and open-collaboration rates of 10% to 20% are common. Our TikTok Shop affiliate program guide covers how sellers set those rates.
Fulfilled by TikTok is optional and charged per unit by weight, with free storage for the first 60 days. TikTok published an updated FBT rate card effective November 1, 2026, so take the per-unit figure from Seller Center, not from older guides. Ads are optional too, with a minimum campaign budget of $50 a day.
TikTok Shop fees in the UK and EU
UK sellers pay a 9% commission on most categories. TikTok raised it from 5% on September 2, 2024, and introduced seller missions that can reduce the rate for shops that hit a target number of LIVEs or shoppable videos.
Germany, France, Italy, Spain and Ireland moved from 5% to 9% on January 8, 2026, with a reduced rate reported for consumer electronics. New EU sellers get a temporary lower rate during their first weeks. Rates and missions differ by market, so check the Seller Center for the country your shop is registered in.
TikTok Shop fees in Brazil
Brazil charges a percentage and a fixed fee on every item, both calculated on the price after any discount you fund. The structure changed on July 15, 2026, and it now depends on the item price. The TikTok Shop Brazil fee page lists the current terms.
| Item price after seller discount | Until July 14, 2026 | From July 15, 2026 |
| Under R$50 | 6% + R$4 per item | 10% + R$4 per item |
| R$50 or more | 6% + R$4 per item | 6% + R$6 per item |
Shops in the Shipping Fee Program, which new sellers join automatically, also pay a 6% service fee on delivered items, capped at R$50 per item. New sellers can get a 60-day commission exemption worth up to R$17,000 per shop by completing TikTok’s onboarding missions.
The change hits low-price items hardest. A R$40 product now pays R$8 in commission and fixed fee, and R$10.40 with the shipping program, which is 26% of the price. A R$100 product pays R$18 all in, or 18%.
TikTok Shop fees in Malaysia
Malaysia keeps three separate lines: a commission that depends on the product category, a 3.78% transaction fee, and a Platform Support Fee of RM0.50 per delivered order, or RM0.54 with SST, in place since February 15, 2026. The Malaysia Seller University fee article covers how each one is calculated.
Most category commissions went up on October 31, 2026, for both Marketplace and Mall sellers. TikTok’s own example shows the effect: a RM1,000 guitar sold with a RM100 seller discount pays RM116.64 in commission at 12.96%, RM34.02 in transaction fees and RM0.50 in platform support. That is RM151.16, or about 16.8% of the RM900 sale.
What a sale costs in each market
Put side by side, the same kind of order carries very different fees. The examples use a single item, no tax, no platform discount and, where shown, a 15% creator commission.
| Order | Platform fees | With 15% creator commission | Share of sale |
| US, $30 item at 6% | $1.80 | $6.30 | 6% / 21% |
| US, $30 item at reported 8% | $2.40 | $6.90 | 8% / 23% |
| US, $30 item, new seller at 3% | $0.90 | $5.40 | 3% / 18% |
| UK, £30 item at 9% | £2.70 | £7.20 | 9% / 24% |
| Brazil, R$40 item with shipping program | R$10.40 | R$16.40 | 26% / 41% |
| Brazil, R$100 item with shipping program | R$18.00 | R$33.00 | 18% / 33% |
| Malaysia, RM900 item (TikTok example) | RM151.16 | RM286.16 | 16.8% / 31.8% |
Illustrative. Shipping, FBT, ads, returns and taxes are not included. US figures use the 6% public rate and the reported 8% rate.
Two patterns stand out. Creator commission is bigger than the platform fee in every market, and fixed per-item fees make cheap products expensive to sell in Brazil and Malaysia. Price low-cost items with that in mind, or bundle them.
Running TikTok Shops in more than one market
Each TikTok Shop is registered to one country, with that country’s business documents, and each has its own fee schedule. A brand selling in the US and the UK runs two separate seller accounts, two Seller Center logins and usually several TikTok accounts posting for each shop. Our TikTok Seller Central guide covers how those pieces connect.
That setup is where account mix-ups start. When the same laptop and phone switch between shops all day, teammates log into the wrong Seller Center, post to the wrong TikTok account or show up from the wrong country. Teams usually avoid this by giving each shop its own fixed workspace.
| Part of the shop | Where it runs | Why it helps |
| Seller Center (finance, orders, fee statements) | A browser profile per shop | Each shop keeps its own login and cookies |
| TikTok app accounts (posting, LIVE, product links) | An Android cloud phone per account | Each account keeps its own app session and device |
| Location | A proxy in the shop’s country, set per profile | The US shop stays in the US and the UK shop in the UK |
| Team access | Folders and permissions per shop | People only see the shops they work on |
Multilogin puts all four in one dashboard. Each TikTok Shop account gets its own Android cloud phones and browser profiles, with residential, mobile and ISP proxies across 150+ countries included in every plan. The free plan has no time limit and needs no credit card, and paid plans start at $7.08 a month. Running multiple TikTok Shop stores is allowed when each is registered under a verified business and follows TikTok Shop’s seller policies.
How to check the fees TikTok charges your shop
1. Open Seller Center for the shop and go to Finance, then Statements or Settlement reports.
2. Pick three recent orders at different price points and note the referral or commission line on each.
3. Divide the fee by the fee base. In the US, that is customer payment plus platform discount minus tax; in Brazil and Malaysia, the price after your own discount.
4. Compare it with the published rate. If the result is 8% in the US or 10% on a Brazilian item under R$50, that is your real rate.
5. Check refunds separately. Find a refunded order and confirm the refund administration fee kept by TikTok.
6. Repeat for each shop. Every market has its own schedule, so one shop’s rate tells you nothing about another.
If you are still setting up, our step-by-step guide on how to sell on TikTok Shop covers onboarding and the first listings.
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Frequently asked questions
How much does TikTok Shop charge?
TikTok Shop charges US sellers a 6% referral fee on most categories and 5% on select jewelry and pre-owned items, with payment processing included. Several seller resources report 8% for most non-food categories since August 4, 2026. The UK and EU charge 9%, Brazil charges 6% to 10% plus R$4 to R$6 per item, and Malaysia adds a 3.78% transaction fee and RM0.50 per order to its category commission.
Does TikTok take 70%?
No, TikTok Shop doesn’t take 70% of a sale. The figure comes from TikTok LIVE gifts, not TikTok Shop: a 2022 BBC investigation found TikTok kept up to 70% of donations sent during some live streams, which TikTok disputed. On TikTok Shop, the platform fee is 6% to 10% in most markets. Total costs can still pass 30% once creator commission, shipping and ads are added, but those go to creators, carriers and ads, not to the referral fee.
Are there monthly or listing fees on TikTok?
No. TikTok Shop has no monthly subscription and no listing fee in the US. You only pay when an order completes.
Do new sellers pay lower TikTok Shop fees?
Yes, in most markets. New US sellers pay 3% for 30 days if they make a first sale within 60 days of onboarding. Brazil offers a 60-day commission exemption worth up to R$17,000, and new EU sellers get a temporary reduced rate.
Does TikTok refund fees when a customer returns an item?
Partly. In the US, TikTok returns the referral fee on refunded orders but keeps a refund administration fee of 20% of it, capped at $5 per SKU. Orders cancelled before shipping have no fee.
Final thoughts
The TikTok Shop fee for sellers looks simple at first: a single percentage on each order. In practice it depends on your market, your price point and whether TikTok has changed the rate since you last checked. Brazil and Malaysia show how much fixed fees matter on cheap items, and the US shows how quickly a published rate can drift from what sellers report.
Price from your own settlement statements, not from a headline number, and model creator commission before you list. If you run shops in more than one market, give each one its own workspace and location from day one. Multilogin’s free plan is enough to set up a first shop that way.
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